Article on Cialdini’s research on the principles of influence and persuasion, specifically on consistency. When people make active, voluntary, and public commitments, they try to be consistent with that commitment. Try to get people to make small commitments first.
Highlights sentences, shows links to sources where content came from. I wish it showed the original and copied content side by side so it was easier to compare; you have to just go to the source and find it yourself.